HL Display introduces flexible branding platform

HL Display, the UK’s leading supplier of products and solutions for merchandising and in-store communications, has launched an innovative new flexible branding platform – FLEX Plus.

FLEX Plus is a cost effective and versatile branding platform that increases product visibility, reduces the time staff spend installing and maintaining displays and provides a long-term solution that adapts in line with changing instore campaigns.

The solution consists of a robust platform, which can be adapted to any width, and a series of trays that come complete with easy glide pushers as standard. FLEX Plus is ready to install, it simply needs to be placed on shelf and fixed using magnets or tape. The trays can be easily adapted to different packaging sizes and shapes and simply need to be pulled out to refill then pushed back in again.

New products can be quickly inserted into an existing unit vastly speeding up the amount of time it takes to complete visual merchandising updates and the front of the platform can be customized to improve brand visibility or support range segmentation.

A number of accessories are available for FLEX Plus, such as brand clips, flag holders, leaflet holders and information holders and glorifiers, all of which further enhance its ability to attract customers and drive purchases.

Mandy Webb, Marketing Manager at HL Display comments, “Competition to achieve stand out on shelf is becoming increasingly fierce but at the same time retailers need solutions that are easy to install and manage. Longevity and flexibility are also important, as retailers look to achieve greater mileage, and therefore value for money, from their displays. FLEX Plus delivers on all counts whilst ensuring that product is also always at the shelf edge and clearly visible along with the brand, logo and key messages.”

Contact:
t: 01279 412345
e: marketing-uk@hl-display.com
w: www.hl-display.co.uk

 

August 2013

---