Tel: 01883 348911


Antony Antony Behiels


Antony has many years experience of the retail display industry, previously running both visual merchandising and POS companies. He was an SDEA member for many years, with seven of them on the Executive Council, and knows the benefits that the Association can bring to a member. He is always working to bring more business and promotion to member companies.

paula Paula Morgan
Administration Manager
Paula’s many years of experience with SDEA make her an invaluable asset; she knows every aspect of the business.  Not only is she most often the voice associated with the Association, as she fronts the SDEA Infoline, she also ensures the smooth running of the Association’s conferences and events.

hanna Heidi Easton
PR & communications
Heidi works from her home in rural Northumberland, researching and writing articles for the Association's Directory, newsletters and website.  She prepares press releases and liases with the retail press with shopfittings and display news for their readers.



Shop and Display Equipment Association
24 Croydon Road, Caterham, Surrey CR3 6YR  Tel: 01883 348911  Fax: 01883 343435
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